On a terrace in Cannes, Romy Schneider caresses the classic Gucci loafers worn by Alain Delon. The snaffle loafer has been an icon of wealth and European style since it was designed in 1932 by Guccio Gucci. After rebelling against joining his family's ailing business, Gucci ran away to London. He found a job as maître d'hôtel at the Savoy where he looked after the wealthy guests, paying particular attention to their baggage. He returned to Florence and opened a small shop selling saddlery, later expanding into leather bags and shoes that were decorated with a horse's snaffle. In 1933 Aldo, his son, joined the business and designed the iconic Gucci logo using the interlocking double Gs of his father's initials. Intermittent periods of great success were counterpointed with family squabbles and even murder, marring the Gucci story. The business enjoined a renaissance under Tom Ford, who was its creative director from 1994 to 2004.
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