EULA Joe (Illustrator)

Free, vivid colour captures a woman mid-step in a sketch that typifies the art of modern fashion illustration. Eula was a keeper of the graphic tradition of fashion at a time when photography dominated. His fashion illustrations for Italian and French Harper's Bazaar, from 1979, used impressionistic watercolour. Eula began his career in the 1950s on the fashion and social pages of the Herald Tribune, then worked for The Sunday Times in London. Back in New York in the 1960s, he worked on fashion stories for Life and designed sets and costumes for the New York City Ballet under George Balanchine. He diversified into television, directing "fashion specials" for movie stars such as Lauren Bacall. In the 1970s he also worked with Halston, illustrated fashion for Vogue and assisted Diana Vreeland, who was then head of the Costume Institute at the Metropolitan Museum of Art in New York.

Also look up for Halston, Missoni, Vreeland