COFFIN Clifford (Photographer)

For the June 1949 issue of American Vogue, Clifford Coffin photographed four models wearing swimsuits as polka-dots on a sand dune in a customarily strong composition. Coffin's main contribution to fashion photography in the 1950s was his use of ring-flash lighting _ a circular bulb wraps around the lens and casts a directional light onto the model, thereby creating an indistinct shadow. A technique that "blasts" light onto the subject, highlighting shiny fabric and make-up, it was widely used in tandem with a wind machine in the 1970s and 1990s. Coffin was a fashion personality whose early ambition was to be a dancer. He was also an "out" homosexual, who was close to society writer Truman Capote. His work for American, British and French Vogues secured his own position in that society and he was described as "the first photographer to actually think fashion, sometimes more than fashion editors". 

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